Privacy Policy
Last Updated: November 14, 2024
This Privacy Policy describes how Blueberries (the "Site", "we", "us", or "our") collects, uses, and discloses your personal information when you visit, use our services, or make a purchase from blueberries.clothing (the "Site") or otherwise communicate with us regarding the Site (collectively, the "Services"). For the purposes of this Privacy Policy, "you" and "your" refer to you as the user of our Services, whether you are a customer, website visitor, or another individual whose information we have collected under this Privacy Policy.
Please read this Privacy Policy carefully.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. If we make significant updates, we will post the revised Privacy Policy on our Site, update the "Last Updated" date, and take other steps as required by law.
How We Collect and Use Your Personal Information
To provide and improve our Services, we collect personal information about you from various sources. The information we collect and use may vary depending on how you interact with us.
In addition to the specific uses outlined below, we may use your personal information to:
- Communicate with you
- Provide and improve the Services
- Comply with legal obligations
- Enforce our terms of service
- Protect the rights of our users and business
What Personal Information We Collect
The personal information we collect depends on how you interact with the Site. "Personal information" refers to data that identifies or relates to you. Below are the main types of information we collect:
1. Information You Provide Directly
Examples of information you submit through our Services:
- Contact Details: Name, address, phone number, and email
- Order Information: Billing address, shipping address, payment confirmation, and phone number
- Account Information: Username, password, and security questions for account security
- Customer Support Information: Information you include in communications with us, such as messages sent through our Services
Certain features may require you to provide personal information. Refusal to do so may limit your access to some Services.
2. Information We Collect Automatically (Usage Data)
We automatically collect information about your interaction with our Site through cookies, pixels, and similar technologies. This Usage Data may include:
- Device and browser information
- Network connection details
- IP address
- How you interact with the Services
3. Information from Third Parties
We may obtain information about you from third parties, such as:
- Service Providers: Companies like Shopify that support our Site and Services
- Payment Processors: To process your payments and fulfill your orders
We treat any third-party information in accordance with this Privacy Policy.
How We Use Your Personal Information
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Providing Services and Fulfilling Orders
We use your personal information to provide the Services, process payments, fulfill orders, send notifications, manage your account, and facilitate shipping and returns.- If you use other Shopify services, Shopify may process your information according to their policies.
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Marketing and Advertising
We may use your information to send you promotional emails, text messages, or postal mail and to display targeted ads.- Legal Basis (EEA Residents): Our legitimate interest in promoting our products (Art. 6(1)(f) GDPR).
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Security and Fraud Prevention
We use your information to detect, investigate, and respond to fraud, security breaches, or other malicious activities.- Legal Basis (EEA Residents): Our legitimate interest in maintaining a secure environment (Art. 6(1)(f) GDPR).
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Customer Support and Service Improvement
We use your personal information to respond to inquiries, improve the Services, and ensure a positive user experience.- Legal Basis (EEA Residents): Our legitimate interest in improving our Services (Art. 6(1)(f) GDPR).
Cookies
We use cookies and similar technologies to enhance your experience, analyze how you interact with our Site, and deliver tailored advertising. For information on the specific cookies used by Shopify, see Shopify’s Cookie Policy.
You can set your browser to block cookies, but doing so may affect your experience and limit some features. Note that our Site does not respond to “Do Not Track” signals.
How We Share Your Information
We may share your personal information with third parties under the following circumstances:
- Service Providers: To help us operate the Site (e.g., payment processors, shipping partners)
- Business and Marketing Partners: To deliver personalized advertising and marketing
- Corporate Affiliates: To support our business operations
- Legal Obligations and Business Transactions: To comply with the law, enforce our policies, or in connection with a merger or sale of our business
Security and Data Retention
We take reasonable measures to protect your personal information, but no method of transmission over the Internet is completely secure.
We retain your personal information for as long as necessary to provide the Services, comply with legal obligations, resolve disputes, or enforce our policies.
Your Rights
Depending on where you live, you may have certain rights regarding your personal information:
- Access: Request a copy of your personal data
- Delete: Request deletion of your personal data
- Correct: Request correction of inaccurate information
- Portability: Request transfer of your data to another service
- Restrict Processing: Ask us to limit how we use your data
- Withdraw Consent: Where processing is based on consent, withdraw that consent
To exercise these rights, contact us at contact@blueberries.dk. We may verify your identity before fulfilling your request.
Your GDPR Rights
As a customer in the EU, you have the right to:
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Access, correct, or delete your personal data.
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Withdraw consent for marketing at any time.
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Request data portability.
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Lodge a complaint with a data protection authority.
International Users
We may transfer your personal information outside your country. If you are an EEA resident, we rely on recognized transfer mechanisms, such as the European Commission’s Standard Contractual Clauses, to protect your information.
Contact Us
If you have questions about this Privacy Policy or wish to exercise your rights, please contact us at:
Email: contact@blueberries.dk
Address: Krebsen 10, 7100 Vejle, DK
For data protection purposes, we are the data controller of your personal information.
